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September 21, 2005

Promoting songs

Well, last week I got my copies of Australian Music Marketing Abroad's A'n'R magazine. In it (page 40), and on the accompanying CDs is "Heart's With You" (streaming version).

The ad cost me Aus$700 and, given the company it's in, it's hard to see me ever getting that money back. Sill, it will be great if I do - preferably with plenty of interest. I had a listen to it to ensure I'd sent in the right version, since it's listed as "Celtic/folkrock" - but it's the Hillbilly version - and I thought it came up a lot better than I remembered it sounding. Nothing like professional mastering, hey ;-)

It's an interesting phenomenon, the A'n'R magazine. Full of pretty girls and glam-ed up wannabes with (mostly) fairly bland-sounding but professionally recorded offerings. The odd absolute gem. Well worth a listen if you're looking for somthing a bit different to listen to.

Anyway, this exercise in self-promotion has now happened and I'll keep reporting on anything that come of it.

Posted by Huge at September 21, 2005 12:08 PM

I was always told,"People pay you to listen to your music. Somethings wrong if you pay them."
Speculate to accumulate? Well you've speculated with your time and effort in writing & producing your music. If a company really has faith in your music they should promote you and take thier cut in sales. I am waiting for an offer from Australian Music Marketing Abroad but I certainly won't pay any money up front.

Posted by: Clive Metcalfe at November 23, 2005 7:49 AM

Reasonable point, Clive, but I'm not paying AMMA to listen to the music, I'm paying them to promote it to other industry people who might be interested in taking a leap of faith and investing in it. That's a completely different relationship from the one you describe.

If you're waiting for AMMA to take a leap of faith on you behalf you'll be disappointed - that's not what they do. Their role is to promote your music to people who ARE in the business of investing in other people's music. I'm recording this transaction for the benefit of people who are presented with the same choices.

Posted by: Huge at November 23, 2005 8:07 AM

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