December 20, 2005
Learning from Idol mistakes
Great to read this morning that SonyBMG has signed all of the final three Idol contestants: Kate DeAraugo, Lee Harding and now Emily Williams. It shows that they've learned from their experience in missing out on finalists who've sold very well in the past.
BTW, pay no attention to the sales figures and headline in that story. They are wholesale fingures (you can tell because the retail figures would not end in 000), and very early in the process. Better to worry about the figures in a year's time. Whether Lee Harding outsells Kate DeAraugo in the first week of any particular period isn't indicative of anything except the presence of marketing hype. It is, however, a bit of a concern if overall CD sales are down - perhaps reflecting the emergence of download technologies??
In other pre-Christmas news, it looks like the Genre Benders will get up sometime next year, since I've been given a scholarship for my PhD at QUT. Looking forward to creating some great music with some great people next year.Posted by Huge at December 20, 2005 10:27 AM